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EntertainmentTechnology

Entertainment Technology

Entertainment technology is the production and delivery technology behind media: cameras, virtual production, visual effects, engines, codecs and distribution systems.

Why It Matters

It sets what can be made and at what cost, and each shift in it has redrawn the economics of studios and post-production houses.

VANTAGE52 Coverage

Published reporting filed under the topics behind this concept.

Entertainment

Inside the $110 Billion Battle for Hollywood’s Future

Paramount’s proposed acquisition of Warner Bros. Discovery has moved into a critical phase as the companies negotiate with U.S. states challenging the deal, putting some of Hollywood’s most valuable entertainment assets at the centre of a $110 billion corporate battle.

The Vantage

How Entertainment Is Becoming A Global Marketing Engine

The commercial impact of Spider-Man: Brand New Day shows how blockbuster entertainment can transform cultural attention into a powerful platform for brands, retailers and technology companies.

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