Sports Franchise
A sports franchise is a club with a place in a competition, along with its brand, stadium arrangements and share of the league's commercial income.
Why It Matters
In closed leagues the place itself is the asset, since it cannot be lost through poor performance, which supports higher and steadier valuations.
Related Terms
- Franchise ValuationFranchise valuation is the pricing of a sports club, based on its share of media and commercial income, its stadium, its brand and the scarcity of places in the competition.
- Sports BusinessSports business is the commercial side of sport: clubs, leagues and events, and the media rights, sponsorship, ticketing and merchandising that fund them.
- Media RightsMedia rights are the licensed rights to broadcast or stream an event, sold by territory, by platform and for a fixed period.
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